STATE OF WOW is one of the largest headwear companies in the Nordics, with over 21 years of experience. Known for its innovative brands and high-quality products distributed across Europe, STATE OF WOW has built a diverse portfolio of brand collections, each with its own unique style and target audience. A portfolio on the rise—bold, fresh, and made to stand out.

Through its statewear brand, they deliver a strong one-stop concept for retailers-offering high-rotation assortments, tailored displays, and full in-store service.

Together, we will work to make STATEWEAR’s quality headwear and accessories available to even more consumers across the Nordics.